Shell, PepsiCO, the North American Council for Freight Efficiency (NACFE) and Carbon War Room are working together to showcase more fuel-efficient technologies in a U.S. road show.
The show, Run on Less, will be a three-week tour in September and feature six to 10 Class 8 trucks equipped with technology that will help achieve at least 26 litres per 100 kilometers (9 miles per US gallon).
The last stop on the tour will be on September 24 at the new North American Commercial Vehicle show in Atlanta, Georgia.
The Run on Less website will track driver progress and saved dollars and carbon emissions.
Fleets that want to participate will be accepting applications.
The NACFE board chairman recently stated fleets need help sifting through the noise and making better purchasing decisions, while manufacturers need to understand the benefits of how fleets use technologies.
Shell is a proponent of this and works to raise awareness of energy challenges, and the tour is a great way to demonstrate their commitment.
Run on Less is a unique opportunity to demonstrate best practices and improve the bottom line for North American fleets.